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"Alan kept the kids and adults alike mesmerized and laughing. He started with some strolling magic among the guests. He then put on his main comedy magic show, keeping the attention of over 30 kids and about 50 adults for over 40 minutes. He not only captivated both the children and adults, but he had empowering messages integrated seamlessly into his routine. He made both my daughters feel incredibly special. And he lobbed plenty of jokes to adults to keep them in stitches.

As the party ended, everyone was talking about Alan and his show. He also does shows for adults. My younger daughter already said she wants Alan for her birthday party. We are all looking forward to it!" — Dr. Camilo Martinez
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Where Children are Magical!!!

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The Be Magical show has all the elements of a wonderful performance for the family. Mind blowing magic, hilarious comedy, engaging stories and the children will be honored and the stars of the show!


The Be Magical Show goes beyond a typical magic show. It is designed to empower children. Creating an experience of themselves they have not experienced before.

Do you remember a moment in your childhood that had a powerful impact on your life? Maybe it was when you found balance on your bike for the first time. Or, when you met a new friend. Or, feeling accepted and loved for Being You.

Children have so many magical gifts... Laughter, Play, Imagination, Energy, Friendship, Creativity, Curiosity and Love! Remembering this impacts who they are!

Positive moments impact a child's life forever. 

Even though the focus is on the children, the adults will be laughing, amazed and have a fantastic experience!

Give your friends and family the gift of a lifetime...
​Alan Rich’s - Be Magical Show!





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“A performance by Alan Rich leaves everyone amused and thoroughly puzzled with his silky sleight of hand and great laughs. His tranquil exterior belies a rapier-witted showman, and he is intuitively funny...”

— Los Angeles Times




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Funny, Playful 
and Interactive  

Types of Performances - In Person or Online:

Empowering Comedy Magic Show: Everyone is entertained by magic and loves to laugh. That is the what a magician does. NOW add empowering messages and actions and the children experience being powerful, creative, involved, honored and Magical!

The Be Magical Show is an incredibly entertaining show that will impact the lives of the audience in a deep and lasting way.

Perfect for birthday parties, organizations, schools, corporate events, fundraisers, reunions, scouts, country clubs, and more.

Strolling Magic: Alan mingles among small groups at a time with incredible sleight of hand magic. Flows with whatever else is going on. You will hear laughter and gasps of amazement throughout the event. Great for all ages.

Wonderful for parties where people are spread out such as weddings, luncheons, company parties, banquets, mitzvahs, birthdays, quinceañera, promotions and more. 

Magic Lessons Build self esteem and confidence by learning the art of magic. Amaze friends and family.

"As a preschool, we have hosted lots of magicians and Alan was by far the best! The tricks kept the kids and teachers alike laughing hysterically, but I also really loved his through-line of empowering phrases and actions for the children. I even heard them repeating the mantras throughout the week! We will definitely be asking Alan to come back, and wouldn't consider another magician after him!" — Kayley Olson, Director - Spectrum Montessori/Woodbury Irvine, CA

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